everything you need to know

Who we are

and what we do



Michi knows how to make you smile, therefore she ensures good mood in the office. After completing her design and product management studies at FH Salzburg, she was a product designer in an agency in Stockholm before joining Das Merch.

E-mail: michi@dasmerch.com

LinkedIn: Michaela Gahleitner



Klaus already has over 13 years of experience in the textile industry. From retail to wholesale and from e-commerce to textile production, he has seen and experienced a lot. He is our main strategist and responsible to keep the business running.

E-mail: klaus@dasmerch.com

LinkedIn: Klaus Buchroithner



Paulius is probably your first contact person and takes care of your request.

E-mail: paulius@dasmerch.com



Laila supports us in the areas of planning and overseeing new marketing initiatives.

E-mail: laila@dasmerch.com



Raquel is our main production contact and she works on site in Portugal.

Our Story

How a fashion label became your partner for corporate textiles.

Our story started in 2012, when Klaus founded the fashion label Vresh. It quickly became clear that sourcing was one of the biggest challenges.

Initially, we collaborated with local print shops to refine our T-shirts, however the quality of their work rarely met our expectations. Therefore, we decided to set our own standards and for this purpose we needed first-hand textile producers. Finding them proved to be a challenge, but after several mistakes, we are now proud of our production partners in Portugal.

Personal engagement into producing each collection and numerous on-site visits have made us even more familiar with the world of textiles. Over time, even companies and organisations started to approach us because they liked quality and appearance of our products. Then the idea to use our know-how and network to create best textile solutions for companies came into life. At the end of 2017, Das Merch was finally started.

In the meantime, challenges that we faced made us close to our production partners and we now consider each other as friends. Instead of working through so called “middle-men”, on cite agencies, we work directly with our producers, we invest time and money to incorporate best manufacturing practices into their daily operations. Currently, we have our own office in Portugal thats takes care of an entire supply chain we have built. It makes our process more efficient, since each textile product before completion undergoes 8 separate and specialised companies: yarn manufacturer, fabric producer, dying, cutting, printing, sewing, washing, packaging. Specialisation and focus on their process enable our producers to offer high-quality and competitive prices, which consequently forms the backbone of our company.

After years of building the image of our company we are sitting in our office-showroom-shop hybrid in the former tobacco factory, Linz and welcome everyone interested in our products or ideas. With more than 300 satisfied clients behind us, we can state that we have laid a solid foundation for sustainability focused company.

If you would like even more information about our company or you think that you would be a great new player in our team, do not hesitate to contact us directly via hello@dasmerch.com.

Our Space


When we were contacted by Chris Müller – managing director of the Tabakfabrik – in 2017 who asked about a possible move to Linz, we felt that we are not ready yet. We liked the idea but can we really afford it? That is what concerned us a lot.

However, we continued to drive our business and grew on a monthly basis. In early 2018 opportunity present itself for one more and the last time. Tabakfabrik announced that they want to have a textile company among their members and we knew that more than 200 companies are eager to be part of this community. After 12 years in Eferding – Klaus Bruder Peter started there in 2006 with a skate shop, which Klaus later took over – it was time to change scenery and grow.

Together with the architects Duo Claus & Gregor (http://www.fryraum.com/) we started Vresh Store project in the tobacco factory. These architects were chosen due to their ability to combine interior design with the story and values that company represents. At the very first meeting we were glad about our choice – they told us about the idea to work with used greenhouse tables as it was presented in Vorarlberg interior design exhibition. This element combines and embodies our attachment to nature by symbolising the birth and growth of ideas.

After a few rounds of discussion, we finally had more concrete idea how the place should look like. Obviously some details were still missing, but that is the beauty of creating your future office. Since we had a goal to minimise our CO2 footprint, the first step was to buy as much as possible second handed. Via Willhaben, we came across a nursery in Lower Austria which ceased its operations. We found our greenhouse tables there, but since they are more than 30 years old, they needed some serious work to look like they do today. Similar story and process surrounds almost each of object that you can find at our place.

After a year of planning and combined effort, we are now proud and happy what we made out of the place.

All objects that are used in our office:

– Storage shelves that we redone to be our office furniture;
– Storage shelves as a basic framework for our kitchen;
– Leather couch, armchair and table from the 70s;
– 6 greenhouse tables as presentation tables, office table and decorative elements;
– Screen printing machine with accessories;
– Printer;
– TV;
– Kitchen appliances.


Transparency is an important part of our philosophy, therefore we want to give you an insight into who the faces behind our great products are.



About 2 years ago we got to know Nuno and since then he has fulfilled every wish when it comes to fabrics. From our classic recycled polyester & organic cotton blend or extra soft organic cotton fabric to functional textiles made from lyocell. In addition to fabric production Nuno is also very familiar with the topic of recycling. Together with his father, he runs a processing plant in which the scraps from various companies are sorted by color and quality and then pressed into bales. Out of these bales will be made wonderful new fabrics, which you will find next year in many Vresh products. More in our sustainability section.



Of course, to make sure your T-shirt fits properly, it has to be perfectly cut. This is ensured by, among others, José. A few years ago he started his own business and runs a small factory with two employees. There, in addition to the Vresh textiles, also a lot of fabrics of the big brands are cut. With his small team Jose is very flexible and can work with great accuracy and pay more attention to details.



After the fabric has been made and the individual pieces cut from it for your new shirt, it’s time for some color on the shirt. That’s what Belinha, her aunt and the rest of this professional print shop take care of. Equipped with the best machines needed for screen printing & co. Hundreds of textiles are printed day after day. No matter if small detailed prints or full prints over the whole textile, there are hardly any limits.

PS: If you want to learn more about screen printing, then do not hesitate to contact us directly. We will be offering workshops in our new flagship store in the Tabakfabrik in Linz -> hello@dasmerch.com.



Especially small motifs and logos are particularly suitable for a stick. In this case Pedro is our contact person. In his small but fine embroidery, he makes not only standard embroidery but also very special projects with sequins. In addition to our print shop we also have a competent partner for sticks with whom we can implement every style according to our wishes.

Raquel & Piedade


Now we are on the last step created so that the fabric is a finished T-shirt or a ready-made hoodie. In tailoring, the individual parts are sewn together from the blank to form a style. With the utmost precision and a lot of tact, every single part becomes a masterpiece. Raquel, her mother and ten other busy hands work in the mountains over Fafe and make it possible for you to buy so many beautiful items from us. We are proud to be an important partner of this small business and to ensure a continuity with each order.



Felipe and his team wash and dry our goods with state-of-the-art industrial machinery so that you do not experience any nasty surprises after the first wash. This guarantees the highest quality and longevity for every single piece.



The process looks quite different with our jeans. For over 30 years, the family business, which the two sisters have taken over from their mother, has been producing brand jeans for many international and national labels. What we find particularly impressive is that they handle almost the entire process in their own factory. And that with unbelievable quality. They both helped us from the beginning to develop our own jeans and as you probably know, they did well.



Hélder has built a fast-growing operation from his own garage and now works not only with standard fabrics, but also with the highest quality technical fabrics we have at our disposal. From fine yarns, our socks are sewn piece by piece. In order for this to work smoothly, its technicians that create a program from a simple graphic template. We are simply thrilled with this crew and look forward to many more joint projects.

If you want to know more about our production, just contact us directly via PM on Facebook or write us an e-mail hello@dasmerch.com!