Bringing the heart of a brand to the outside world: Employer branding

Das Merch. x dotsandlines: JKU Merchandise Collection

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We are dotsandlines, a digital creative agency based in Vienna. We connect design, communication, brands and people. Always for a good cause, a better experience and a future full of legroom.

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As a design agency, we see how employer branding is becoming increasingly important in every industry — and for good reason! When employees identify with their company's values and vision, they become true brand ambassadors. They carry the heart of the brand to the outside world. That is why high-quality merchandise is a crucial part of a successful employer branding strategy.

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For us, quality and fair production of merchandise products are not only a question of ethics, but also a strategic decision that shapes the success of a brand image in the long term. At dotsandlines, we know how important it is to have partners at your side who live by the same values. Through our close collaboration with Das Merch., we work together to ensure that our clients' brands not only look good, but also act well.

About the authors.

Klaus & Nati

Meet our dynamic duo behind the scenes! Nati cleverly juggles between her job as a social media guru at Merch, her master's degree in green marketing and sustainable communication at FHWN Campus Wieselburg and life itself. Klaus, our CEO and founder of Das Merch and Vresh, is none other than a certified IAA innovation agent.

Together, they are not only a power team, but also your experts for everything that has to do with style, sustainability and innovation. Buckle up, it's going to be wild!

Dieser Text wurde verfasst von:

Maren Gabler

Chief Creative Officer @dotsandlines

Good ideas add value for everyone. That is why we are always extra motivated to implement them together with our customers. With our holistic framework for brand and digital experiences, we create design solutions that have an internal effect and radiate to the outside world.

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